Tariff Cuts Bring Cheer to China Spirit Market

Released on: July 17, 2008, 3:09 am

Press Release Author: Shushmul Maheshwari

Industry: Food & Beverage

Press Release Summary: The China’s spirit market is projected to grow at 13%
to 14% annually, thanks to substantial tariff reductions, says RNCOS.

Press Release Body: The leading name in market research, RNCOS, has recently
released its comprehensive study “China Food, Beverages and Tobacco Market
Forecast till 2011” on the booming FBT market of China.

As per the report, China’s spirits market is projected to clock in an annual
growth rate of 13%-14% and exceed US$ 48.8 Billion by 2011. To meet the potential
for growth in the market, a large number of foreign players are investing in
domestic companies to help driving the demand.

The report says that though the spirits market of the country remains slightly
behind the sales recorded by more popular products in beer and wine market, it is
presently experiencing a robust growth. However, it continues to be on top in
China’s wine and beer market terms of domestic consumption by value.

Various high-end products, especially premium baijiu, cognac and whisky, are
providing huge growth opportunities to foreign players in China, says the report.
White rum, flavored vodka and Ready-To-Drink spirits (RTDs), including herbal
spirits, have indicated strong potential for growth but are consumed at low volume
currently.

Adding to the attractiveness of the Chinese market for foreigners is the fact that
foreign spirits enjoy substantial tariff reductions in the country (tariffs in the
country slashed from 19.2% to 10% in 2005), observes the report. To further drive
the market, China revised its consumption tax code in 2006 and reduced rate for hard
liquors to 20% from 25%. Due to these initiatives, spirits market is projected to
witness continuous, smooth growth (in volume terms) in near future.

The spirit market is just a part of information-rich research, “Chinese Food,
Beverages and Tobacco Market Forecast till 2011”. The report also gives
detailed overview of various food segments, such as fruits, vegetables, meat and
milk, consumption pattern of Chinese consumers, different types of beverages, their
sales and a brief account on the Chinese tobacco industry.

The report provides objective analysis on the key drivers, market trends,
opportunities and challenges to help clients in navigating through the competitive
food and beverage market of the country. It supplements the analysis with current
data and projections on per head personal disposable income, household spending and
consumer expenditure on food, beverage and tobacco.

About RNCOS:

RNCOS, incorporated in the year 2002, is an industry research firm. It has a team of
industry experts who analyze data collected from credible sources. They provide
industry insights and analysis that helps corporations to take timely and accurate
business decision in today\'s globally competitive environment.

For more information visit: http://rncos.com/Report/IM573.htm
Current Industry News: http://www.rncos.com/Blog/

Web Site: http://www.rncos.com

Contact Details: 29, 1st Floor, Patparganj Industrial Area, Delhi 92
91-11-4214-1229
91-11-4214-1228
info@rncos.com

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